Imagine… your unique event in a beautifully decorated venue. All your clients and colleagues are on the edge of their seats. Smiling faces all around. But as the day progresses, the energy starts to wane. Not because the program isn’t interesting, but because there’s a lot of information being shared. It’s understandable because you have everyone together. The temptation is great to overwhelm the audience with information.
But then, a keynote speaker comes in who ‘musically’ packages the content. During his presentation, he occasionally jumps behind the piano and demonstrates, for instance, how collaboration in your organization actually sounds. The energy of live music immediately creates a connection. And because of the experience, the information sticks better.
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